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Stuart Ridgway

Business Analysis, Culture, User Experience

Six Ways to Understand Customer’s “Why” and Achieve ROI – Part Two

In Part 1 we looked at straightforward ways to more easily maintain engagement with customers....

Best Practices, Business Analysis, User Experience

Six Ways to Understand Customer’s “Why” and Achieve ROI – Part One

We are all experts in using digital products, such as websites and mobile apps, to...

Design, IT Modernization, Software Development

Cross Post: Use Design Thinking to Modernize Legacy Applications

Design Thinking is a popular way to address business problems, but there isn’t an obvious...

Agile, Business Analysis, Scrum, Software Development, UI/UX, User Experience

UX for an Agile World (Part IV)

Here’s the big pay-off.  We learned in Parts 1, 2, and 3, why UX and...

Agile, Business Analysis, Scrum, Software Development, UI/UX, User Experience

UX for an Agile World (Part III)

More and more, the development world is embracing Agile practices.  As we learned in Part...

Agile, Business Analysis, Scrum, Software Development, UI/UX, User Experience

UX for an Agile World (Part II)

More and more, the development world is embracing Agile practices. Yet, as we learned in...

Agile, Software Development, UI/UX, User Experience

UX for an Agile World (Part I)

More and more organizations are recognizing User Experience (UX) as a cornerstone of the products...

Best Practices, Communications, Software Development, UI/UX, User Experience

How to Personalize Your UX Service Offering

As we continue to grow at Excella, we strive to fine tune our UX service....